Inventa Wide is a provider of management training and an organiser of events and conferences for international companies operating in Italy. Their clients include Bombardier, Cargill, Catepillar, Gucci, Mercedes-Benz and Novartis.

James Taylor helps Telecom Italia and Mercedes-Benz unlock their creativity

Inventa Wide is a provider of management training and an organiser of events and conferences for a range of global companies operating in the Italian market. Their clients cover banking and finance (Banca General, UniCredit), food (Cargill, Peroni),
aerospace (Bombardier, Piaggio Aerospace), manufacturing (Caterpillar, Continental, Trelleborg), education (Education First, Politecnico Milano, Universita di Parma) and healthcare (Baxter, Novartis).

Inventa Wide organises regular events as part of their MT Series where they invite thought-leaders to share insights and provide training to their corporate and government clients.

Inventa Wide invited James Taylor to provide his one day ‘Unlock Your Creative Potential’ training to senior managers from Telecom Italia, TIM, Ericson, Mercedes-Benz, Trelleborg and ENEL. They chose James because not only is he seen as global thought-leader on creativity and artificial intelligence, but he also has a deep understanding of Italian culture because he owns a home in the country.

James Taylor filmed promotional video content for Inventa Wide to help them promote this event to their corporate clients.

The event took place at TIM Academy in central Rome and James delivered a short keynote and one-day creativity training to a small group of senior management from the various companies. The morning was spent training the attendees on various creative thinking tools and ideation techniques while the afternoon was used to generate ideas and solutions to the attendees real-world challenges. These challenges ranged from how to reduce energy costs at manufacturing plants, to adapting to new artificial intelligence systems, to improving internal communication and collaboration.

"As the Project and Organization Director of Inventa Wide LTB and co-creator of the MT Series training event, I have had the privilege of interacting and working with many great trainers and I can honestly say that James Taylor is indeed one of these. James truly cared about making the training event a success and worked closely with me throughout the whole process. He has a great ability to keep the audience’s attention and keep them motivated throughout the day, giving examples from his business experience which made an important topic even more interesting. We received excellent feedback from our participants which together with my own, proved that our MT Series “Unlock Your Creative Potential” was successful and I would truly recommend James as a speaker and trainer."

Filomena Fusco – Project & Organization Director Inventa Wide LTB Srl

Client:

Inventa Wide is a provider of management training and an organiser of events and conferences for international companies operating in Italy. Their clients include Bombardier, Cargill, Catepillar, Gucci, Mercedes-Benz and Novartis.

Audience:

Senior Managers

Country:

Italy

Challenge:

To unlock the creative potential in seniors leaders from the automotive, telecommunications and manufacturing industries.

James Taylor’s Solution:

Keynote + 1-day creativity workshop

James Taylor’s Solution:

  • James Taylor helped unlock 20+ ideas from attendees to help their organisations reduce costs and improve efficiencies
  • James provided attendees with frameworks and tools for increased creativity and better collaboration
  • James’ presentation was highly rated by organiser and attendees