CL258: How To Lead From The Future – Interview with Mark Johnson of Innosight

lead from the future

Lead From The Future

Mark Johnson is co-founder and Senior Partner of Innosight, a strategic innovation consulting and investing company with offices in Massachusetts, Singapore and Switzerland, which he co-founded with Harvard Business School professor Clayton M. Christensen. He has been a strategic advisor to both Global 1000 and start-up companies in a wide range of industries—including automotive, health care, aerospace/defense, enterprise IT, energy, and consumer packaged goods. He is the coauthor of Lead from the Future: How to Turn Visionary Thinking into Breakthrough Growth, a manifesto for “Future Back” thinking and a hands-on guide to long-term planning, strategy development, and execution within established organizations.


In this episode, we cover:

Lead From The Future

  • 2:15 – Points of inflection
  • 3:32 – COVID-19 innovations
  • 6:26 – The Bubonic plague and the Renaissance
  • 7:02 – Cholera epidemic and golden age of Vienna
  • 8:31 – The space race
  • 10:22 – Future Back
  • 10:54 – Questions as answers
  • 13:03 – Invert Always Invert – Charlie Munger
  • 13:29 – Taking an impressionists view
  • 14:42 – Future state portfolio
  • 15:29 – Walking it back with initiatives
  • 16:14 – Vision to strategy
  • 16:41 – Going beyond the core
  • 17:49 – Building your innovation team
  • 18:23 – Lead startup methodology
  • 18:38 – Aligning leadership with innovation teams
  • 20:20 – Strategic continuity
  • 22:25 – The role of the board of directors in innovation
  • 25:55 – Generative design
  • 26:31 – AI in innovation
  • 31:12 – Wayne Grestsky – skate to where the puck is going

Resources mentioned in this episode:

For More of Creative Life Podcast By James Taylor

If you enjoyed the show, please rate it on iTunes or Stitcher and write a brief review. That would really help get the word out and raise the visibility of the Creative Life show.

creativity blueprint

creativity blueprint

Subscribe to the audio podcast

Join 20,124 SpeakersU Subscribers

Receive blog updates via email

Popular Posts