Benjamin Franklin – America’s First Marketer? Having already read Walter Isaccson’s biography of Steve Jobs and enjoying Isaccson’s ability to combine detail with a strong over arching narrative I was keen Read More » March 29, 2012 No Comments
Steve Jobs and Marketing Apple Recently finished reading the Walter Isaccson biography on Steve Jobs and it is probably one of the best biographies I have ever read. By the end Read More » March 27, 2012 4 Comments