The 22 Immutable Laws of Marketing by Al Ries and Jack Trout
If you only ever buy one book about marketing make it Al Ries and Jack Trout’s ‘The 22 Immutable Laws of Marketing’ (affiliate link) and my video book review explains why.
Marcus Aurelius by Frank McLynn
For me ‘Meditations’ by Marcus Aurelius is perhaps the single most influential book on my thinking and so I was delighted when the academic Frank McLynn published his biography of the Roman philosopher-emperor called ‘Marcus Aurelius – A Life’
Man’s Search for Meaning by Viktor Frankl
Just finished re-reading Viktor Frankl’s ‘Man’s Search for Meaning’ (affiliate link) for the third time and have filmed this book review for you to watch.
The E-Myth Revisited by Michael Gerber
I’ve been wanting to start filming book reviews for a while now because many of my friends know that I’m a voratious reader of business, marketing, politics and self-improvement books and are always asking me for recommendations. So the first of my video book reviews is about Michael Gerber’s ‘E-Myth Revisited’
The New Machiavelli by Jonathan Powell
A couple of years ago I studied a couple of courses on Political Philosophy and one of the authors I enjoyed reading was Niccolo Machiavelli and his book The Prince. Machiavelli’s style of writing is sharp, direct and seems modern to a reader in the 21st Century. The Prince has been called the longest job […]