Creative collaboration and the power of creative pairs.
From Lennon and McCartney to Jobs and Wozniak, plus hundreds more in fields including technology, art and business - creative collaborations are an incredibly effective way to spark innovation and create great work.
In this episode of The Creative Life I look at how the idea of 'creative collaborations' and 'creative pairs' can revolutionize the way in which you work. If you are a songwriter go find someone to co-write with, if you are an entrepreneur look for a co-founder, if you are a musician find other musicians to play and experiment with. Creative collaborations is a smart way to generate new ideas as I discuss in this video.
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