CL193: How To Get More Word Of Mouth Referrals – Interview with Matt Ward

Matt Ward
In 2002 Matt started and built a successful website agency, before selling the business to focus on his passion for helping businesses get more word of mouth referrals! He’s a 40 Under 40 Recipient and Chamber Small Business Owner of the Year and Matt believes that the problem with Small Business is Bananas! His new book “More…Word of Mouth Referrals, Lifelong Customers and Raving Fans” is out now.
In this episode, we cover:
  • 1:41 – Book launches
  • 4:52 – Erik Wahl
  • 6:02 – Exactly What To Say by Phil M. Jones
  • 6:58 – Just imagine…
  • 8:58 – Research books vs action books
  • 10:09 – 90-minute reads
  • 11:41 – Word of mouth
  • 15:13 – How to get more word of mouth referrals
  • 15:55 – Overdelivering
  • 20:05 – The Rule of 3
  • 26:50 – Heroic Public Speaking
  • 31:04 – Care packages

Resources mentioned in this episode:

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